A good eCommerce platform is certainly about three factors high quality products, user experiences and the services you offer. eCommerce businesses are witnessing cutting edge competition and the market is introducing new innovations for improving online shopping experiences.
eCommerce platform owners and marketing experts are working towards in collaboration with eCommerce development experts to introduce techniques to improve user experiences. One of the main agenda is delivery fulfillment. This step is mostly at the Check Out junction, where most customers tend to change their mind. Your conversion depends on how convenient your checkout process is. Let’s take a look at the top fulfillment trends so that you can offer your target audience with improved user experiences.
Free Shipping
Generally, while online shopping the delivery charges later after the product is being brought by the customer. Big retailers also avail free shipping services where the price of the product is said to fulfill the charges of the delivery. This motivates the customer to buy the product without having to pay for the delivery charges. On a psych level, this makes an impact on the shopping experience. As when a customer buys a product, they see shipping charges as the extra charges on the product bought. Offering your target audience/ customers with free shipping options can influence their decisions about buying from your eCommerce platform.
Membership Offerings
When you ask a customer becomes a member with your brand, he or she expects some perks of being a member. It could be a free membership or a paid one where you make the member feel like the privileged customers. Pioneers of eCommerce industry like Amazon and ebay offer memberships that lead to customer retention and thus their customers are hooked on these webshops.
Worthwhile Upgrades
When you upgrade your delivery system like from standard five to eight day shipping to overnight or two day shipping services, then you can offer credit points which your customers can collect. This can take place through a membership program where the points or the credits can be accumulated while making purchases as a member. Yes, it can a tricky for those small eCommerce platforms but can be a part of the long term plan. In this manner, you eCommerce platform can work in benefit of your customer and your business.
View more information on E-commerce Développement Spécialiste, Magento Certified Solution Spécialiste and Ecommerce Développement.
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